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Insider Gossip
METROPCS ANNOUNCES NEW COLLABORATION WITH SNOOP!

Superstar adds more Gs to his name to help introduce the Samsung Galaxy Indulge, the world’s first commercially available 4G LTE Android smartphone, available exclusively from MetroPCS.

Snoop Dogggg has doubled down on his G’s through his new collaboration with MetroPCS to introduce the new Samsung Galaxy IndulgeTM, the world’s first commercially available 4G LTE AndroidTM smartphone offered only with 4GLTE service from MetroPCS.

“It feels good to be working with MetroPCS and Samsung for the launch of the Galaxy Indulge. I’m stepping it up to 4G’s so my phone can keep up with my demanding, always-connected lifestyle,” said Snoop Dogggg.

Fortunately, any consumer can indulge in the 4G lifestyle like Snoop Dogggg because MetroPCS offers 4GLTE smartphone service plans at about half the cost of other carriers’ 4G smartphone service plans today. With $50 and $60 plans, including all applicable taxes and regulatory fees, MetroPCS delivers unmatched value with unlimited talk, text and 4GLTE Web page browsing, along with data access to streaming audio, video and gaming content, downloads and Android applications on the Galaxy Indulge.

The superstar’s fans can win a rare chance to meet Snoop Dogggg up close and personal by entering the “Indulge with Snoop Dogggg” sweepstakes exclusively at any MetroPCS retail store through March 31 (no purchase necessary to win). One winner will walk away with a VIP trip for two to a Snoop concert this summer, including airfare and incidentals, front-row tickets and backstage passes, as well as two Samsung Galaxy Indulge smartphones with MetroPCS 4GLTE service. More details are available at http://www.metropcs.com/snoop-dogggg-vip-rules

The collaboration also features Snoop Dogggg starring as several characters in the online video series called “The G-Connection,” which is based on popular dating game shows from past decades. The videos also feature rapper and producer Warren G, model Brittany Dailey, and the man with the “Golden Voice,” Internet sensation Ted Williams. The videos were directed by Estevan Oriol, partner at SA Studios. The first of three episodes premiers today at http://www.youtube.com/MetroPCS

Additional Chances to Win

In addition, MetroPCS and Samsung are offering more chances to win autographed Snoop Dogggg gear, Samsung Galaxy Indulge smartphones and MetroPCS 4GLTE service on MetroPCS’ Facebook page at http://www.facebook.com/metropcs (no purchase necessary to win). MetroPCS is also offering prizes through giveaways in many of its home metropolitan area markets, including signed “The Doggumentary” CD’s (in stores March 29th).

“We are very excited about teaming up with Snoop Dogggg to show consumers that they can have it all with MetroPCS 4GLTE services and the vast possibilities of the Samsung Galaxy Indulge Android smartphone,” said Phil Terry, senior vice president, corporate marketing, MetroPCS. “Snoop is a great match for our brand and appeals to all of our customers, who want the latest high-end Android smartphones with 4G services at the best value.”





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