When legendary rocker Joan Jett began her solo career, she was turned down by every major record label (at a time when there were two dozen of them!). So Joan and business/songwriting partner and producer Kenny Laguna set out to form their own record company, manufacturing albums and selling them out of the trunk of Kenny's 1976 Cadillac Coupe DeVille. The Caddy served as a touring vehicle for the band and the first 'office' of their burgeoning company. Blackheart Records was born.

Check out this short film that takes an in-depth look into the musical career of Joan Jett:
Short Film

And the story continues...

2006 saw the release of a new album (Sinner), a headlining spot on the Warped Tour and one of the most memorable videos of the year ("A.C.D.C" feat. Carmen Electra). 2007 begins with a new video for "Change The World".

To get a first look at Joan Jett and the Blackhearts's new video for "Change The World":
"Change The World" Video

For more information and to see the full-length video for "Change The World", visit:
www.MyCadillacStory.com