Overview: Over the years, mainstream media and pop culture created a stigma that looks down upon being intelligent. In today's society being cool is actually the opposite of being intelligent, and essentially certain entertainers dumb down their intelligence for ratings and record sales. 'Dumb it Down' exposes the entertainment industry for forcing prominent African American celebrities to tone down their intelligence in order to maintain relevance.

DVD Verdict: Exposing the entertainment industry for forcing prominent African American celebrities to tone down their intelligence in order to maintain relevance, 'Dumb It Down' is an incredible, unprecedented behind the scenes look at a genre of an industry we thought we knew so well.

'Dumb It Down' follows the journey of the African American community and attempt to address the question, when did it actually become cool to make yourself seem less smart for fame? There are several entertainers with college degrees who lack substance in their music and promote topics that are degrading to the African American community and women.

Why not showcase your education and show the world that not all African Americans are ignorant? Are celebrities just playing along for the money and willing to jeopardize their integrity? All these questions, and SO many more are answered, or at the very least heavily discussed, but such big-hitting names as MC Lyte, Hot 97's Ebro, T-Pain, Big Gipp (of Goodie Mobb), and both Trinidad James and the legendary DJ Clark Kent. This is a Widescreen Presentation (1.85:1) enhanced for 16x9 TVs and comes with the Special Features of:

Deleted Scenes
Extended Interviews